Fawazeer Mafqouda

Fawazeer Mafqouda

BME teamed up with Tencent to produce a Ramadan themed quiz show with a PUBG Mobile twist. Starring Abn Masr, Fawazeer Mafqouda came to life in 2022 where the renowned PUBG Mobile main character roamed the streets of Egypt, testing your in-game knowledge for a chance to win a Ramadan gift from PUBG Mobile.

BME deliverables included:
Creative campaign production
Visual direction and adaptation
Video production and shooting
Talent management
150K views on YouTube & 750K Impressions campaign on social media

150K

views on YouTube

750K

Impressions campaign on social media